Conversion Ecosystem

A trading name of Results & Co, operated by James Hannan Family Investments (NSW) Pty Ltd
ABN: 39 658 356 266 | ACN: 658 356 266
Last updated: May 2026

1. About These Terms

These Terms and Conditions (“Terms”) govern your access to and use of the services provided by James Hannan Family Investments (NSW) Pty Ltd (ABN: 39 658 356 266, ACN: 658 356 266) trading as Results & Co and Conversion Ecosystem (“we”, “us”, “our”).

By engaging our services, signing a proposal, paying an invoice, or accessing our platform, you agree to be bound by these Terms. Please read them carefully before proceeding.

These Terms apply to all clients and prospective clients of Conversion Ecosystem, including those engaged on a subscription, project, or trial basis. They are governed by the laws of New South Wales, Australia.

If you do not agree to these Terms, do not engage our services or access our platform.

2. Definitions

In these Terms:

• “Client” or “you” means the individual, business, or legal entity engaging Conversion Ecosystem.
• “Services” means the done-for-you AI marketing and automation system provided by us, including setup, CRM configuration, automation builds, advertising management, funnel development, and ongoing support.
• “Platform” means the GoHighLevel-based system we configure and manage on your behalf.
• “Agreement” means these Terms together with any signed proposal, service agreement, or statement of work.
• “Fees” means the amounts payable by you as set out in your proposal or invoice.
• “Usage Costs” means variable third-party costs incurred through your use of the Platform, including SMS, email, and call charges (see Section 7).
• “Custom Build” means a service or deliverable built specifically to your requirements and paid for in full by you.
• “Template” means a pre-built asset, automation, funnel, or workflow created by us and customised with your details.

3. Our Services

Conversion Ecosystem provides done-for-you AI marketing systems for service businesses. Depending on your engagement, services may include:

• Strategy and onboarding
• CRM and pipeline setup within GoHighLevel
• Marketing automation and follow-up sequence builds
• Funnel and landing page development
• Paid advertising management (Facebook, Instagram, Google)
• Lead capture and nurture system configuration
• Appointment booking system setup
• Reporting and performance review
• Ongoing support and optimisation

The specific scope of services included in your engagement is set out in your proposal or statement of work. We reserve the right to update or modify the Services from time to time, and will provide reasonable notice of any material changes.

4. Engagement and Fees

a) Pricing structures

Fees vary depending on the nature of your engagement. We offer the following pricing structures:

• Setup fee plus ongoing monthly retainer
• Monthly subscription (recurring)
• Project-based or one-time fee for defined scope deliverables

The applicable fee structure for your engagement is set out in your proposal or invoice.

b) Payment terms

• Setup fees and project fees are due prior to commencement of work unless otherwise agreed in writing
• Monthly retainer and subscription fees are billed in advance on a recurring basis
• Invoices are payable within 7 days of the invoice date unless otherwise stated
• We accept payment by bank transfer, credit card, or such other methods as we make available from time to time

c) Late payment

If payment is not received by the due date, we reserve the right to suspend access to the Platform and Services until the outstanding amount is paid. We may also charge interest on overdue amounts at the rate of 10% per annum, calculated daily from the due date.

d) Fee changes

We may revise our fees from time to time. For subscription clients, we will provide at least 30 days written notice before any fee change takes effect. Your continued use of the Services after the effective date constitutes acceptance of the revised fees. If you do not agree to the revised fees, you may cancel your subscription in accordance with Section 6.

5. Free Trial

We may offer a free trial period to allow you to experience the Services before committing to a paid engagement. The following conditions apply:

• The duration and scope of the free trial will be specified at the time of the offer
• No payment is required during the free trial period
• We reserve the right to modify or withdraw a free trial offer at any time without notice
• At the end of the free trial, continued access to the Services requires entering into a paid agreement
• We are not liable for any outcomes, results, or decisions made based on activity during a free trial period

Free trial access does not create any obligation on either party to proceed to a paid engagement.

6. Subscriptions and Cancellation

a) Subscription period

Subscription services are provided on a recurring monthly basis unless otherwise agreed. Your subscription will automatically renew at the end of each billing period unless cancelled in accordance with this clause.

b) Cancellation by you

You may cancel your subscription by providing written notice to us at least 30 days before the end of your current billing period. Cancellation takes effect at the end of the billing period in which the notice period expires. You will retain access to the Platform until the end of that period.

No refund will be issued for the current billing period upon cancellation. Any unused portion of a prepaid period will not be refunded except where required by law.

c) Cancellation by us

We may suspend or terminate your access to the Services immediately if you breach these Terms, fail to pay any amounts due, or engage in conduct that we reasonably consider harmful to our business, other clients, or third parties. In all other circumstances, we will provide 30 days written notice of termination.

d) Effect of termination

On termination of your engagement:

• Your access to the Platform will be removed
• We will provide you with a reasonable opportunity to export your data from the Platform (see Section 11)
• Any outstanding fees remain payable
• Clauses relating to IP ownership, confidentiality, limitation of liability, and governing law survive termination

7. Usage Costs — SMS, Email, and Calls

The Conversion Ecosystem platform includes functionality for automated SMS, email, and call communications delivered through GoHighLevel and its underlying telecommunications providers (including Twilio and LC Phone).

a) Usage-based plans

Some service plans include a usage allowance within the monthly fee. Where your usage exceeds the included allowance, or where your plan does not include usage, you will be billed for actual usage at the applicable rate. Usage costs are billed separately and are in addition to your retainer or subscription fee.

b) Included usage plans

Some plans include SMS, email, or call credits within the monthly fee. Where this applies, it will be specified in your proposal or service agreement.

c) Your responsibilities regarding communications

You are solely responsible for ensuring that all SMS, email, and call communications sent through your Platform account comply with applicable Australian law, including:

• The Spam Act 2003 (Cth) — you must have consent before sending commercial electronic messages
• The Do Not Call Register Act 2006 (Cth) — you must not call numbers registered on the Do Not Call Register unless you have consent or an established business relationship
• The Telecommunications Act 1997 (Cth) and ACMA guidelines

We are not responsible for any regulatory penalties, fines, or complaints arising from your use of the communications features of the Platform. We configure the system; you are responsible for the content and consent behind the messages sent.

8. Your Obligations

To allow us to deliver the Services effectively, you agree to:

• Provide accurate, complete, and timely information when requested
• Grant us access to accounts, platforms, and systems reasonably required to perform the Services (including advertising accounts, website access, and social media accounts)
• Review and approve deliverables, content, and campaign materials in a timely manner
• Respond to communications from our team within a reasonable timeframe
• Ensure all content, data, and materials you provide to us do not infringe the intellectual property or other rights of any third party
• Keep your account credentials secure and notify us immediately of any unauthorised access
• Not attempt to reverse engineer, copy, resell, or sublicense the Platform or any system we build for you beyond the scope of your engagement

Delays caused by your failure to meet these obligations may affect our ability to deliver the Services on time. We are not liable for any such delays.

9. Intellectual Property

a) Your IP and data

All content, data, branding, and materials you provide to us remain your property. We use your materials solely for the purpose of delivering the Services. You grant us a limited licence to use your materials for that purpose.

b) Custom builds

Where you have commissioned and paid in full for a Custom Build — meaning a funnel, automation, system, or deliverable built specifically to your requirements — ownership of that deliverable transfers to you on receipt of full payment. Custom Builds are specified as such in your proposal or statement of work.

c) Our IP — templates and pre-built systems

Where we deploy a Template as part of your Services — meaning a pre-built funnel, automation workflow, messaging sequence, or system that we have developed independently and which is customised with your details — that Template remains our intellectual property. You receive a licence to use it for the duration of your engagement. On termination, your licence to use our Templates ceases and we retain ownership.

You must not copy, share, resell, or use our Templates to build competing products or services, during or after your engagement with us.

d) Platform and system IP

The Conversion Ecosystem system, methodology, frameworks, and processes remain our intellectual property at all times, regardless of the nature of your engagement.

10. Confidentiality

Each party may receive confidential information belonging to the other in the course of the engagement. Each party agrees to:

• Keep the other party’s confidential information strictly confidential
• Use confidential information only for the purpose for which it was disclosed
• Not disclose confidential information to any third party without the prior written consent of the other party

This obligation does not apply to information that is publicly known through no fault of the receiving party, was already known to the receiving party, or is required to be disclosed by law or a regulatory authority.

11. Data and Platform Access

Your client data — including lead records, contact information, and conversation history stored within the Platform — is yours. We will not use your client data for any purpose other than delivering the Services.

On termination of your engagement, we will provide you with a reasonable opportunity (no less than 14 days) to export your data from the Platform before access is removed. We are not responsible for data loss after that period.

We use GoHighLevel to deliver the Platform. GoHighLevel may update, change, or discontinue features of their platform from time to time. We will take reasonable steps to manage the impact of such changes on your Services, but we cannot guarantee uninterrupted availability of any specific feature.

12. Results and Disclaimers

We are committed to delivering a high-quality marketing and automation system. However, we make no guarantee of specific business outcomes including lead volume, revenue, conversion rates, or return on advertising spend.

Marketing results depend on factors outside our control, including your market, your offer, your pricing, your team’s follow-up capability, advertising platform performance, and broader economic conditions.

The Services are provided in good faith based on our expertise and experience. Any projections, forecasts, or case study results shared with you are illustrative and do not represent a promise of similar outcomes.

13. Limitation of Liability

To the maximum extent permitted by Australian law, including the Australian Consumer Law:

• Our total liability to you for any claim arising from or in connection with these Terms or the Services is limited to the total fees paid by you to us in the 3 months immediately preceding the event giving rise to the claim
• We are not liable for any indirect, consequential, special, incidental, or punitive loss or damage, including loss of profit, loss of revenue, loss of data, or loss of business opportunity
• We are not liable for delays, disruptions, or failures caused by third-party platforms including GoHighLevel, Meta, Google, Twilio, or any other service provider

Nothing in these Terms excludes, restricts, or modifies any right or remedy, or any guarantee, warranty, or other term or condition, implied or imposed by the Australian Consumer Law that cannot lawfully be excluded or limited. If the Australian Consumer Law applies and we are permitted to limit our liability, our liability is limited to re-supplying the relevant Services.

14. Australian Consumer Law

Our Services come with guarantees that cannot be excluded under the Australian Consumer Law. You are entitled to a replacement or refund for a major failure and compensation for any other reasonably foreseeable loss or damage. You are also entitled to have the Services resupplied if they fail to be of acceptable quality and the failure does not amount to a major failure.

Nothing in these Terms is intended to exclude, restrict, or modify any protection afforded to you under the Competition and Consumer Act 2010 (Cth) or applicable state consumer legislation.

15. Disputes

If a dispute arises in connection with these Terms or the Services, the parties agree to the following process:

• The party raising the dispute will notify the other in writing, setting out the nature of the dispute and the resolution sought
• Both parties will attempt to resolve the dispute through good-faith negotiation within 14 days of the notice
• If the dispute is not resolved within that period, either party may refer the matter to mediation through a mutually agreed mediator
• If mediation fails or is not agreed, either party may pursue the matter through the courts of New South Wales

This clause does not prevent either party from seeking urgent injunctive or equitable relief from a court where necessary.

16. Governing Law

These Terms are governed by the laws of New South Wales, Australia. Both parties submit to the non-exclusive jurisdiction of the courts of New South Wales.

For clients based outside Australia, these Terms still apply. You are responsible for ensuring your use of our Services complies with the laws of your jurisdiction, including any laws relating to automated messaging, data privacy, and advertising.

17. General

Entire agreement

These Terms, together with any signed proposal or statement of work, constitute the entire agreement between the parties in relation to the Services and supersede all prior discussions, representations, and agreements.

Severability

If any provision of these Terms is found to be invalid or unenforceable, that provision will be severed and the remaining provisions will continue in full force and effect.

Waiver

A failure or delay by either party to exercise a right under these Terms does not operate as a waiver of that right. A waiver of a breach does not operate as a waiver of any subsequent breach.

Amendments

We may update these Terms from time to time. Where changes are material, we will provide at least 30 days written notice. Your continued use of the Services after that notice period constitutes acceptance of the updated Terms.

Assignment

You may not assign or transfer your rights or obligations under these Terms without our prior written consent. We may assign our rights and obligations to a related entity or in connection with a sale of our business, provided we give you reasonable notice.

18. Contact Us

For all enquiries relating to these Terms, please contact us:

Legal and Contracts Contact

James Hannan Family Investments (NSW) Pty Ltd

Trading as Results & Co and Conversion Ecosystem

ABN: 39 658 356 266   ACN: 658 356 266

Email: support@conversionecosystem.com

Address: Coffs Harbour, NSW, Australia

Website: conversionecosystem.com.au

This document was prepared for James Hannan Family Investments (NSW) Pty Ltd (Conversion Ecosystem / Results & Co). It does not constitute legal advice. We recommend reviewing these Terms with a qualified Australian commercial lawyer before publishing or relying on them in client engagements.